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What’s Penguin & how to deal with it ?

Penguin - Google AlgorithmWhat’s Penguin & how to deal with it ?

Oh ! So you’re here again hunting for the Penguin. But my friend, this penguin is not the bird but a Google anti-spam algorithm. If you’re a guy aware of search engine rankings stuff, you definitely are familiar with these techie terms.

Penguin is a smart algorithm that searches for websites that appear in top search results as a result of spamming techniques being used to rank on Google. Even though some webmasters have been spamming their websites rank on top and Penguin takes care of this. The recently launched Penguin 2.1 has hit many spamming sites and the same has been reported by many webmasters. It primarily looks for sites that have been buying paid links to rank better. If you too have been spamming, I’m sure you’re here to read this short story hunting for an answer as how to deal with it ?

How to deal with Penguin Hit Sites ?

Dealing with Penguin is not easy. It is also not possible to submit a re-inclusion request to Google. If you do that, it would all be in vain. It’s to the fact that Penguin is an automated spam algorithm and if it has hit you hard, you’re a spammer, so Google identifies you that way and of course it wouldn’t help the spammers activities.

The only way to deal with it is to remove all the data from your website that is spam, do not use buy paid links or illegal techniques and strategies to achieve better visibility on Google search engine. After the data has been removed, your sites will be back to their previous ranks, if you’ve really worked hard to be genuine. There’s no other way and I hope you’ll do the best possible to maintain rankings. Because you know it damn better as visibility on Google means what !

Thank you for reading, please leave your comments below if you’ve any questions ?

Google’s Panda Dance: Matt Cutts Confirms Panda Rolls Out Monthly Over 10 Of 30 Days

google-panda-featured

At SMX Advanced, Matt Cutts, Google’s head of search spam, announced that the Panda algorithm is still being updated roughly every month, but that update is rolled out slowly throughout the month. It is like a Google Dance, but in this case, a Panda Dance.

What happens is Google will run the update on a particular day, let’s say on the 4th of the month. Then Google will slowly push out that impact over 10 days or so throughout the month. Google will typically repeat this cycle over monthly.

Google said in March that they will stop announcing Panda update because they were more of a rolling update. By rolling update, Google means that it is pushed out monthly, but pushed out over a 10 day cycle or so.

Why are we calling it the Panda Dance? Back in the early early days of Google, SEOs were obsessed with the Google Dance. Back then, Google pushed out monthly Google updates, and SEO’s watched the Google data centers to see the rankings dance.

Matt Cutts Announces Google Panda And Penguin Algorithm Updates

Matt Cutts, has warned of an impending Panda update as early as Friday (March 15).  Speaking at the SMX West panel, Google’s head of search spam also confirmed a major new Penguin algorithm update was on the way as well as confirming the firm’s new link network targets for the year.  Cutts said the Penguin update this year would be particularly large and would probably be one of the more talked about Google algorithm updates of the year.  Search Engine Land believes the last major Penguin update, Penguin 3, was in October 2012, with an update in May 2012 following its launch in April 2012.  The Panda algorithm is also due for an update very soon, with Friday (March 15) or Monday (March 18) earmarked in as potential dates. The first Panda update of this year was rolled out in back January. It celebrated its second anniversary in February.  Panda is a Google algorithm designed with the purpose of cutting down on the number of low quality websites and downranking firms that use illicit forms of Internet marketing in order to get ranked higher.  With a lot of SEO focussed on getting ranked on page one of Google’s search results, the firm has used Panda as a way to encourage digital marketing firms to be more ethical in their SEO policies.  Cutts also confirmed the targeting of link networks would continue in 2013, with Google already having targeted one a matter of weeks ago.Matt Cutts, has warned of an impending Panda update as early as Friday (March 15).

Speaking at the SMX West panel, Google’s head of search spam also confirmed a major new Penguin algorithm update was on the way as well as confirming the firm’s new link network targets for the year.

Cutts said the Penguin update this year would be particularly large and would probably be one of the more talked about Google algorithm updates of the year.

Search Engine Land believes the last major Penguin update, Penguin 3, was in October 2012, with an update in May 2012 following its launch in April 2012.

The Panda algorithm is also due for an update very soon, with Friday (March 15) or Monday (March 18) earmarked in as potential dates. The first Panda update of this year was rolled out in back January. It celebrated its second anniversary in February.

Panda is a Google algorithm designed with the purpose of cutting down on the number of low quality websites and downranking firms that use illicit forms of Internet marketing in order to get ranked higher.

With a lot of SEO focussed on getting ranked on page one of Google’s search results, the firm has used Panda as a way to encourage digital marketing firms to be more ethical in their SEO policies.

Cutts also confirmed the targeting of link networks would continue in 2013, with Google already having targeted one a matter of weeks ago.

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